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Kimberly Clark

Kimberly oversees global sales and strategic marketing planning.
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All Posts from Kimberly Clark

Insider Trends Report

Insider or Trends Report—Do I Need Both?
By Kimberly Clark on November 6, 2019

Often, we are asked, “Should I sign up for both the Trends Report and the Insider?”. To help you in your decision-making process, let me walk you through the short and long answers as to...

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Top Three Reasons to Benchmark Yourself Against Your Total Market
By Kimberly Clark on October 12, 2019

Determine if you are outperforming your market Determine if you are underperforming your market Identify the growth potential of your current market mix Simply put, those are the top...

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The Importance of Sales Forecasting
By Kimberly Clark on October 11, 2019

When we ask our clients why they are using our consulting services, the most common response is "strategic planning." But what do they mean by that?

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The Value of a Market Forecast
By Kimberly Clark on October 10, 2019

If you were in a meeting and your boss asked you which markets you should target in your five-year plan, what would give you confidence as you answer the question?

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2008 Great Recession – Were You Prepared?
By Kimberly Clark on October 7, 2019

In January of 2006, our CEO, Brian Beaulieu, wrote his Executive Summary for what was then called the EcoTrends (today the Trends Report™). It wasn’t an easy article to write. He wasn’t...

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Forecasting the ITR Way vs. the Way You Were Taught
By Kimberly Clark on October 7, 2019

Anyone who has graduated with a business degree, worked in finance, or held a senior management position has general knowledge of regression analysis forecasting techniques, weighting...

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